If there is a word that has been repeated the most in the last year by users of social networks, it is undoubtedly “monetization” and now Instagram is jumping on the bandwagon by activating the payment service for users to monetize their Live. For many years the large social networks have […]
SMS Campaign List
When designing campaigns on social networks , many only think about the graphics and copies them. When, in fact, the most important design element in our strategy should be segmentation. Poorly segmented campaigns can spoil all the work we did with creatives. As good as our ad is, if the […]
Did you know that thanks to the momentum of the pandemic, the ecommerce sector grew by 20% in department store transactions? The great digital movement that generated the quarantine period and the limitation of capacity, caused a large part of Peruvians to start looking the other way: digital. In this […]
Having a website is only the first step to make your way in the digital world that is becoming more competitive every day. But, this does not ensure you a solid, lasting digital presence and with results. With millions of websites on the internet, it is becoming increasingly difficult to […]
Having an e-commerce business is a challenge for any brand, especially when creating and designing an attractive, simple and complete website. This is only the first step but it is the most important because if your website is not attractive, it is most likely that users will leave your page […]
Responding to comments, messages, and frequently posting content on social media is a time-consuming job. And especially if you manage more than one account for your company. Fortunately, technology has advanced so much that today you can schedule posts and messages to be published automatically, access statistics, and much more. […]
One of the great resources of content strategies is the use of a corporate blog where you can share content of interest to your buyer persona . However, as easy as it may seem, the reality is that nothing goes well without a bit of order, and this is achieved […]
It does not matter if you have a large, medium or small business, currently social networks are an excellent showcase for any type of business. Since they will not only allow you to make your business known to more people, you can also have a more direct relationship with your […]
Today, it is essential for the growth of SMEs to be present in the digital world. And even more important is to have a good digital marketing strategy that allows them to stand out from the competition. Each company is different and has different objectives. But when it comes to […]
Choosing a payment gateway for your ecommerce is a very important task that you must perform very carefully, since the payment experience of your customers in your virtual store will depend on this. A good payment gateway makes transactions through your website simple, fast and secure . How to choose […]
The use of Instagram Stories is a new trend in digital marketing that is here to stay. And it is an excellent way to be present in the life of your audience, and strengthen your relationship with them in a dynamic way. But, it’s not just about creating content that […]
Analyzing is the only way to make smart decisions and execute correct strategies to achieve your goals. Therefore, if we talk about content marketing, it is not enough to publish relevant content, it is necessary to measure its effectiveness. Otherwise, how can you tell if your strategies are working? Does […]
Analysis is essential in any digital marketing and social media strategy. And you only have to analyze the social networks of your company to know if the strategies are working or not, it is also important to analyze your competition to know what effective strategies they use. In addition, you […]
Is it necessary to have a blog in your ecommerce? The quick answer is: sure yes. And, content marketing has become an excellent way to get more visits for your page and retain your customers. For this reason, nowadays more and more companies dedicate their efforts to feeding and promoting […]
Knowing the result of your actions and strategies in social networks is essential in any social media marketing plan. Otherwise, how will you know if you are achieving your goals? There is not much to think about, the best way to know if your social media efforts are paying off […]
Influencer marketing has managed to position itself as one of the best strategies implemented by numerous well-known companies. 89% of brands have declared that they are attracted to this business model given that influencers manage to be effective. Influence platforms such as Hivency have conducted research that concluded that, in […]
Content marketing is a technique that has been positioning itself as one of the most effective in the world of marketing. Gone are the campaigns based on interrupting the user in their navigation, filling them with invasive advertising and encouraging them to visit your page again and again. Content marketing […]
The use of social networks grows every day within the marketing plans of B2B companies. With more than 3.48 billion users on the different social networks, LinkedIn is classified as the “B2B social network par excellence”. Whether you have a small or large business, there is a very good opportunity […]
Ecommerce seeks that users and potential customers enter and want to stay until the entire purchase process is completed. However, according to statistics, only 2.86% of visitors to a page make a purchase. One of the main factors is the design of the Senegal Mobile Database website. It is clear […]
Advertising in Google Ads has a series of advantages and disadvantages for companies that use it on a daily basis. According to a Wishpond study, 95% of Google’s revenue comes from advertising. At first, it was only limited to advertising in the search engine. However, over the years, it is […]
The type of content that you upload to your website will be decisive to get more traffic and attract the attention of potential customers. However, you may need to know in advance the type of content you will upload. Every day, hour and minute, different companies worldwide take the next […]
Given the situation due to covid-19, online sales and e-commerce have grown enormously. Online transactions in Peru reached $ 5.6 billion during 2020, according to the Lima Chamber of Commerce (CCL). Although it is necessary for your brand to have a sufficiently attractive platform to attract new users, the truth […]
Google Ads has become the ideal platform for many companies to invest in advertising in order to boost their brand on the internet. With this tool, you can create different ads either using text or applying images or videos. Whichever method you use, with Google Ads you will work quickly, […]
The ideal platform to connect with various professionals and / or renowned brands is undoubtedly LinkedIn. Approximately 61% of the readers within this social network are company managers, vice presidents, executive directors or another important position. On the other hand, there are 40 million people who are in decision-making positions. […]
Chatbots have become one of the tools that companies are playing with when establishing how to connect with consumers in the future. Its potential is very high, since its operation relies on artificial intelligence and, therefore, does not require human intervention. These tools will therefore make it possible to solve […]
The Talend company , has presented the conclusions of its survey carried out to 166 IT managers, which indicate that data, analysis and data governance are a priority in 2017. The findings show that real-time analytics, metadata management and self-service data access account for nearly 70% of the projects IT […]
One of the reasons why certain types of travelers book accommodation in certain types of spaces is that they offer internet. In this universe in which freelancers and creative workers of all kinds who work one day in one place and another day in another have become more and more […]