Advertising the traditional direct marketing tool, and its objectives are to disseminate a product. Stimulate its consumption, transmit a positive message relation a brand and strengthen the presence of a company in the market.
Do you want to know what advertising, examples, Bhutan Email List and the comparison between advertising? And marketing? Read this full article with what you need to know on the subject.
The advertising part of our lives. It in the streets, in the shopping centers, inside our houses, in the newspaper, in the magazines, on the cell phone, on the Internet. Wherever you look, it there.
The advertisements have an important role: they serve publicize products, services, and brands, with the aim of stimulating trade relations.
What is the publicity
Advertising a strategy mercadotecni to surrounding buying media space to disseminate a product. Service or brand with the aim of reaching the target audience of the company and encourage them to buy.
However, that a narrow definition of advertising, which involves much more than the purchase of a product.
According to the Royal Spanish Academy, the word advertising has three main definitions.
Advertising also an area of knowledge, within Usa Lists social communication. Which studies not only the technique of the activity but also its function in social and cultural relations.
It not by chance that advertisers are always aware of the cultural and behavioral trends of society. That the ads generate identification with the consumer. Either from the colors and cultural references present in them.
Advertising x Marketing: what are the differences
There is a common confusion between marketing and advertising. In the end, the two activities are aimed at selling a product or service. Therefore, would they be the same thing?
No, there is a difference. To understand better, we are going to take a traditional concept of marketing: the Marketing Mix. Also known as the 4Ps of marketing or the marketing mix.
Price, place, product and promotion are the four basic elements of a marketing strategy. Balance between them makes a brand stronger with its target audience.
In the P for Price , you should think about the company’s costs and profit projections. But also about the profile of the target audience, who must be willing to pay that value.
The P for Plaza refers to the places where you offer your products. Such as the physical or virtual store it refers to the distribution and storage channels.